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Moving Past the Checkboxes

My article for the September 2022 issue of PRSA Strategies & Tactics is now available: Moving Past the Check Boxes.

Hiring is a complicated, layered process. In order to find the right person for your open position, you have to advertise for the job opportunity, review résumé submissions, organize several rounds of interviews with multiple candidates, share and compare notes with hiring committees, issue assessments, check references, and negotiate offers.


While all of this exploration is taking place, you have to remain wholly responsive and transparent with your candidates, while presenting your organization and team in a progressive, intriguing light. One way to ensure that you’re maximizing invested time from all players — from the interviewer to the applicant to the decision-makers — is to step into an interview armed with a plan on how to really break down a candidate’s professional, strategic experience and apply that to what your team actually needs, in addition to identifying the intangibles. Read more here.


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